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INSIGHTS

Maritime fuels safety via petrol

23 Jan 2013, Posted by TorchMedia in News, Petrol

NSW Maritime is running a campaign to convey safety messaging across New South Wales using the TorchMedia Petro-Convenience advertising format. The campaign, which encourages the use of lifejackets whilst boating, runs across the summer period starting early December, and placement is being specifically targeted to outlets in close proximity to major boat ramps. Kirsty Dollisson, GM, Marketing & Commerical for TorchMedia says this form of advertising is a fantastic way to promote brands at the point of purchase, or broader…