TorchMedia | INSIGHTS


Fill your car for free

04 Jul 2012, Posted by TorchMedia in News, Petrol

On Tuesday, a Burwood petrol station offered free fuel as part of a campaign to promote the use of ethanol blended fuels. As part of this campaign, TorchMedia used this opportunity to show off their new Station Sponsorship format, promoting the E10 message throughout the forecourt. Kirsty Dollisson, General Manager, Marketing & Commercial said that this format is a proven way to connect with consumers on approach to their point of purchase. ‚ÄúThis is a great way to showcase the…