Tic Tac Chew Crunch RollCategory: Trains
Tic Tac featured their most recent ‘Chew, Crunch, Roll’ campaign on the exteriors of trains across Eastern Seaboard markets. Brand recall is enhanced by using an image of lips that is made out of the minty treats themselves. The simple creative engages commuters by asking “Do you chew, crunch or roll?” While also providing a URL which allows commuters to find out more product information and a link to engage social media.
Trains – Eastern Seaboard Trackview