Welcome to our August Best of the Month selection: a monthly round up of our favourite recent campaigns. We love to celebrate our clients who are making great transit creative, designed perfectly for the space, with bold colours and eye-catching imagery!
Maltesers Duos
Format: Sydney Light Rail – Triple Carriage Wrap
Mars is showcasing its new Maltesers Duos across the Sydney Light Rail with a bold and eye-catching Triple Carriage Wrap. The campaign asks commuters and surrounding pedestrians, “White or Milk? The answer’s both!”, highlighting the new product as the perfect choice for those who can’t decide. The iconic red Maltesers branding creates a striking backdrop for the white and milk chocolate graphics, making the creative stand out across the Light Rail. With its simple messaging and tempting chocolate imagery, the campaign is designed to grab attention and leave commuters craving Maltesers Duos.
Why we love it: The playful creative showcases the new Maltesers product, with a bold combination of red, cream and chocolate that helps the campaign stand out in the busy CBD environment.
Amazon
Formats: Adelaide Trams – Full Wrap & Digital Portraits
Amazon is making a strong impact across the Adelaide Trams network with a vibrant Full Wrap on the vehicle, complemented by Digital Portraits at station stops. Whether it’s last-minute shopping or simply the excitement of a new purchase, this campaign encourages Adelaide to take advantage of Amazon Prime’s free one-day delivery. The Full Wrap stands out across Adelaide’s CBD with Amazon Prime’s iconic blue branding and delivery boxes featuring the instantly recognisable Amazon arrow. The Digital Portraits allow Amazon to showcase multiple creatives, using a play on words to capture the attention of commuters while they wait for their tram.
Why we love it: Pairing platform and on-vehicle formats allows brands to dominate the space and carry their messaging throughout the entire commuter journey on Adelaide Trams.
Mantra Hotels Winter 2026
Format: Sydney Metro – Digital Landscapes & Sydney Light Rail – Triple Carriage Wrap & Interior Domination
Mantra Hotels is bringing holiday fun to Sydney with a vibrant orange campaign making a strong impact across the Sydney Light Rail and Sydney Metro networks. The campaign captures the feeling of a holiday through snapshot-style images that reflect the special moments and memories made along the way. At the heart of the campaign is Mantra’s “made at mantra” slogan, celebrating the experiences that make a holiday memorable.
Why we love it: The Triple Carriage Wrap paired with an Interior Domination creates an immersive brand experience, taking commuters into the world of Mantra from the outside in and keeping the campaign top of mind throughout their journey.
TAFE SA Student Recruitment
Format: Adelaide Trams – Full Wrap & Interior Takeover
TAFE SA is inspiring audiences in Adelaide to “Go Get It” with a Full Wrap and Interior Takeover across Adelaide Trams. The campaign uses bold text and contrasting red and white colours to create a strong visual appeal and capture attention. The imagery encourages prospective students to take the next step towards a meaningful career by exploring the courses available through TAFE SA.
Why we love it: The oversized text and bold imagery make the campaign message impactful and memorable for audiences on the move.
Giftzzy
Formats: Sydney Metro – Interior Landscapes, Sydney Light Rail – Portraits & Inner West Light Rail – Digital Portraits
Giftzzy is making a strong impact across Sydney with a campaign spanning Sydney Metro, Sydney Light Rail and the brand-new Inner West Light Rail Digital Network. The campaign highlights how Giftzzy makes gifting easier with one gift card that can be used at millions of places. Giftzzy is reaching audiences across Greater Sydney, connecting with commuters from the CBD and Inner West through to the Hills District by leveraging our premium Sydney assets.
Why we love it: The Sydney Metro Interior Landscapes use the clever line “There’s a stop for everyone”, creating a fun and contextually relevant message for commuters.
Check out more of these great campaigns below and on our socials!
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